Why Is It Important to Go with A Virtual Marketing Manager?

August 19, 2022

Marketing - either you detest it and avoid it, or you adore it but cannot find the time for it, but this area of your business is crucial regardless of how you feel about the "M" word. The only way for people to know your brand is through marketing. You can adequately reach out to your audience, engage the target group and get sales conversions to earn profits only this way. And for that, you need to have the right marketing team or hire a Virtual Marketing Manager to do the job for you.

Let's be honest; managing a business is challenging. We all have a certain amount of involvement, most of which is used to perform what we do best. Therefore, it makes sense that supposedly "additional" jobs like marketing would get overlooked. So, what is the solution?

Outsourcing is the key to success. You can delegate tasks you do not have time for to others. So, therefore, to whom do you outsource? A Virtual Marketing Manager. Let's look at five justifications for why you should hire a Virtual Marketing Manager.

One Person Runs Your Entire Marketing Department.

Your Administrative Assistant may also be a Social Media Marketer. Or does one of your salespeople also work as a Google Ads Specialist? This is how a lot of micros - to medium-sized enterprises run things. They allow employees employed to perform one task to experiment with another. But regrettably, your marketing is probably falling short if a novice handles it.

In addition to wasting staff time and campaign funds, your team is also not concentrating on the task for which they were hired. One individual will manage all of your marketing if you hire a Virtual Marketing Manager. You have a single go-to specialist who handles all planning and execution.

It's Less Expensive Than Hiring A Marketer Internally.

The majority of organisations spend between 40 and 80 percent of their sales on payroll, so there must be a careful balance between keeping labour expenses down and having enough workers to do the job. So, your most significant expense, if not the biggest, is it. And if you're considering employing a Marketing Manager internally? You might be looking at a salary of more than £80,000 annually, with benefits. The wonderful thing about outsourcing is that you can define the function and set the compensation yourself.

You Can Concentrate on Managing Your Company.

Do you ever feel as though you have too much on your mind to shut it off? Unquestionably one of the advantages of owning a company. Perpetuals overwhelm right now and marketing occupies a sizable portion of your mental space. We would wager at least 20%. One of the main advantages of hiring a Virtual Marketing Manager is that the work gets done well. Your mind is free to manage your company. A Virtual Marketing Manager relieves you of the burden and clears your mind so you can concentrate on providing the best customer service possible.


The more freedom you have to carry out your duties, the better prepared you'll be for the rise in inquiries that will undoubtedly result from a successful marketing plan. So, what are you waiting for now? Contact Virtual PA London today to find out more about the services we offer and our pricing structure.